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Visualized: What Artificial Intelligence Actually Costs — The Hidden Energy Bill

Macro Discovery
On: July 25, 2026 7:10 AM
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What Artificial Intelligence Actually Costs — The Hidden Energy Bill , AI Energy Consumption 2025: The Full Hidden Cost , AI energy consumption 2025 data centres electricity cost , how much electricity does AI use globally 2025 , ChatGPT energy per query watt-hours , AI data centre nuclear power demand , how much electricity does a ChatGPT query use , how much water does AI training use , why is Microsoft restarting Three Mile Island nuclear plant , how much are tech companies spending on AI data centres in 2026 , will AI cause electricity prices to rise , How much electricity does AI use globally? , How much electricity does a ChatGPT query use? , How much water does AI use? , How much are tech companies spending on AI data centres? , Why is Microsoft restarting Three Mile Island nuclear plant? , Is AI’s energy use bad for the climate? , Which US states are most affected by data centre electricity demand? , How much did training GPT-4 cost in energy? , What is PUE and how efficient are AI data centres? , Will AI’s energy demand get better or worse over time?,
What Artificial Intelligence Actually Costs — The Hidden Energy Bill
What Artificial Intelligence Actually Costs — The Hidden Energy Bill
What Artificial Intelligence Actually Costs — The Hidden Energy Bill · MacroDiscovery
MacroDiscovery
Technology & Energy · 6 min read · IEA Primary 2025–2026 · Goldman Sachs
Technology, Energy & Infrastructure

What Artificial Intelligence
Actually Costs — The Hidden Energy Bill

Global data centres consumed 415 terawatt-hours of electricity in 2024 — 1.5% of everything humanity generated. That figure is set to more than double by 2030. Four technology companies will spend over $650 billion on AI infrastructure in 2026 alone. Training GPT-3 consumed 5.4 million litres of water. And an AI query now uses roughly as much electricity as a Google search — but reasoning models use up to 70 times more. The energy cost of AI is not hidden because it is small. It is hidden because it is invisible to the person typing the prompt.

415 TWh global data centre electricity 2024 — 1.5% of world total · set to double by 2030 · IEA primary
+17% data centre electricity surge in 2025 — AI-focused centres grew even faster · IEA April 2026
$650B+ combined AI infrastructure capex by Amazon, Alphabet, Microsoft, Meta in 2026 alone
945 TWh IEA base-case projection for 2030 — equivalent to Japan’s entire annual electricity consumption
How much energy does AI use? Global data centres consumed approximately 415 terawatt-hours (TWh) of electricity in 2024, representing about 1.5% of global electricity consumption, according to the IEA “Energy and AI” special report (April 2025, primary, directly confirmed). This grew 12% per year since 2017 — more than four times faster than total electricity consumption. Data centre use surged a further 17% in 2025, with AI-focused centres growing even faster (IEA April 2026 update, primary). The IEA projects this will reach 945 TWh by 2030 — a doubling — with AI servers specifically growing at 30% per year. A standard ChatGPT query uses approximately 0.34 watt-hours (OpenAI CEO Sam Altman, June 2025); a Google Gemini query uses 0.24 Wh (Google, August 2025). Reasoning models can use 10-70 times more per prompt. Sources: IEA “Energy and AI” (April 2025 · primary) · IEA update (April 2026 · primary).
Key Takeaways
  • Global data centres consumed 415 TWh of electricity in 2024 — 1.5% of the world’s total — and this is set to roughly double to 945 TWh by 2030 in the IEA’s base case. AI servers are the fastest-growing component, expanding at 30% per year. The United States accounts for 45% of global data centre electricity use and will see a 130% increase by 2030, taking per-capita data centre electricity consumption from 540 kWh to over 1,200 kWh per person — equivalent to roughly 10% of an American household’s annual electricity use.
  • A standard AI text query uses approximately 0.24–0.34 watt-hours of electricity — roughly the same as a conventional Google search, based on official disclosures from OpenAI CEO Sam Altman (June 2025) and Google (August 2025). However, reasoning models like OpenAI’s o3 and DeepSeek-R1 can consume 10 to 70 times more per prompt. The scale is what matters: OpenAI reported approximately 1 billion ChatGPT queries per day as of December 2024. At 0.34 Wh each, that is 340 megawatt-hours every single day from one application alone.
  • Four technology companies will spend over $650 billion on AI infrastructure in 2026 alone — Amazon (~$200B), Alphabet ($175-185B), Microsoft (~$145B annualised), and Meta ($115-135B). The IEA found that the capital expenditure of five large technology companies surged to more than $400 billion in 2025 and is set to increase by a further 75% in 2026. This investment-to-revenue gap is stark: AI services currently generate only about $25 billion in direct revenue — roughly 4% of infrastructure spending.
  • Water is AI’s other hidden cost. Training GPT-3 in Microsoft’s US data centres consumed an estimated 5.4 million litres of water, including 700,000 litres on-site for cooling (Li et al. 2023). Every 20 to 50 ChatGPT queries uses approximately half a litre of water for cooling. Global AI-related water withdrawals could reach 4.2 to 6.6 billion cubic metres per year by 2027 — equivalent to four to six times Denmark’s total annual water consumption.
  • The nuclear industry is being revived by AI data centre demand. Microsoft signed a $16 billion, 20-year agreement with Constellation Energy to restart Three Mile Island’s Unit 1 — the first restart of a closed US nuclear plant in history, driven entirely by AI data centre power needs. The global pipeline of conditional agreements between data centre operators and small modular reactor (SMR) projects grew from 25 gigawatts at the end of 2024 to 45 gigawatts by April 2026, according to the IEA.
What this article measures and what it does not: “Data centre electricity” includes all workloads run in data centres — cloud computing, streaming, email, enterprise software, and AI. AI currently accounts for approximately 5-15% of data centre power use but is projected to reach 35-50% by 2030 (IEA). This article focuses on AI’s contribution while noting the broader context. Per-query energy figures are from official company disclosures (OpenAI, Google) and peer-reviewed research (Jegham et al. 2025) — other companies have not disclosed comparable data. Training energy figures are estimates from third-party research as training runs are not publicly disclosed. All figures are labeled by source and date. The IEA’s April 2025 primary report is the primary benchmark throughout; the April 2026 update (“Key Questions on Energy and AI”) provides the most recent figures.
Global Data Centre Electricity Demand · IEA Base Case · TWh · Primary Source
⚡ Actual and Projected Data Centre Electricity — IEA “Energy and AI” (April 2025) + April 2026 Update
2017Baseline year
~200 TWh
2023Pre-AI surge
~340 TWh
2024Latest confirmed
415 TWh ✓
2025+17% confirmed
~486 TWh
2026IEA high scenario
~580+ TWh▸
2030IEA base case
945 TWh ▸
2030IEA fast growth
1,200+ TWh▸

Source: IEA — “Energy and AI” Special Report (April 2025 · primary · directly fetched) + “Key Questions on Energy and AI” (April 16, 2026 · primary). 2024 figure: 415 TWh confirmed directly from IEA primary text, representing “about 1.5% of global electricity consumption.” 2025: +17% growth confirmed from IEA April 2026 update (“data centre electricity use surged 17% in 2025”). 2030 IEA base case: 945 TWh (“just under 3% of global electricity”). 2030 fast-growth scenario: >1,200 TWh. 2017 and 2023 figures interpolated from IEA growth rate data (12% per year since 2017). The IEA also models a Headwinds Case (~700 TWh plateau) and a High Efficiency Case (~970 TWh by 2035). Bar lengths are proportional within the chart.

Energy Per AI Interaction vs Everyday Activities · Official Disclosures + Research
🤖 Standard AI Text Query
ChatGPT (GPT-4o) — one response
~0.34 Wh
Official disclosure: OpenAI CEO Sam Altman, June 2025. Approximately equal to a conventional Google search. At 1 billion queries/day, this equals 340 MWh daily from ChatGPT alone.
Source: OpenAI CEO Sam Altman via Earth911, June 2025
🔍 Google Gemini — Text Prompt
Gemini text query — median measurement
~0.24 Wh
Official methodology published by Google, August 2025. Also produces ~0.03 grams CO₂e. The only company to publish detailed per-query methodology as of mid-2026.
Source: Google published methodology, August 2025
🔎 Conventional Web Search
Standard Google text search
~0.3 Wh
Benchmark figure widely cited in energy literature. A standard AI text query now costs approximately the same electricity as a Google search — the “AI is 10× a search” claim reflected a 2024 estimate that predates efficiency gains.
Source: Multiple energy researchers / IEA comparison
🧠 Reasoning Model (o3, DeepSeek-R1)
Complex reasoning prompt — per task
3–24 Wh
Reasoning models consume 10-70× more energy per prompt than standard text models (Devera AI / Earth911 March 2026). The efficiency gap between AI models spans over 200×. Choosing the right model is itself a sustainability decision.
Source: Devera AI 2026 · Earth911 March 2026
📱 Smartphone — Full Charge
Charge a typical smartphone to 100%
~10 Wh
A short GPT-4o interaction (a few exchanges) consumes roughly the same electricity as charging two smartphones. Individual query costs appear modest — aggregate impact across billions of users is substantial.
Source: Jegham et al. 2025 (peer-reviewed)
🎬 Netflix — 1 Hour Streaming
HD video streaming, one hour
~36–100 Wh
TikTok or Netflix sessions still carry heavier carbon footprints per minute than most standard AI prompts. Context matters: individual AI queries are efficient; it is scale — billions per day — that creates systemic energy demand.
Source: IEA context · Devera AI 2026

Note: The widely-cited figure of “2.9 Wh per ChatGPT query” appeared in a 2024 estimate (cited in Brookings, April 2026) that reflected earlier, less-efficient models and higher-intensity use cases. Official disclosures from OpenAI (June 2025: 0.34 Wh) and Google (August 2025: 0.24 Wh) reflect current typical text queries as of 2025. Per-query energy varies substantially by model, prompt length, reasoning depth, and data centre energy mix. Microsoft, Meta, Anthropic, Perplexity, and xAI had not published comparable per-query disclosures as of mid-2026 (Earth911, March 2026).

Big Tech AI Infrastructure Capex · 2025 Actual + 2026 Guided · Confirmed
Company 2025 Capex 2026 Capex YoY Change Energy strategy Nuclear commitment
Amazon (AWS)World’s largest cloud provider
$105B+ ~$200B +90% Renewables + nuclear 20+ GW renewable PPAs. SMR agreements in place. Largest cloud power load on earth.
Alphabet / GoogleLargest clean energy PPA buyer 2024
$75B $175–185B +133% Acquired power company Acquired Intersect Power ($4.75B). 500 MW Kairos SMR deal. 1 GW solar PPA TotalEnergies (Feb 2026). Global PUE: 1.09.
MicrosoftThree Mile Island restart funder
$80B ~$145B +81% Nuclear pioneer $16B · 20-yr PPA · Three Mile Island Unit 1 restart · 835 MW · first closed US nuclear plant restart · online 2027.
MetaLargest clean energy offtaker 2025
$60–65B $115–135B +92% 6.6 GW nuclear Contracted 10.24 GW clean energy in 2025 — largest of any company. Up to 6.6 GW nuclear capacity across TerraPower, Oklo, Vistra, Constellation. Average PUE: 1.08.

Sources: IEA “Key Questions on Energy and AI” (April 16, 2026 · primary) — “capital expenditure of five large technology companies surged to more than $400 billion in 2025 and is set to increase by a further 75% in 2026.” Individual company figures: Amazon ~$200B (Reuters, Feb 2026), Alphabet $175-185B (earnings guidance), Microsoft ~$145B annualised (nextwavesinsight.com June 2026 · confirmed), Meta $115-135B (earnings guidance). 2025 figures: Amazon >$105B (nextwavesinsight), Google $75B, Microsoft $80B FY2026 (Nadella Jan 2025), Meta $60-65B range. Nuclear deals: MarketScale June 2026 (directly confirmed). PUE figures from arxiv.org/2509.07218v3 (May 2026 peer-reviewed). Click column headers to sort.

AI’s Other Hidden Bills — Water, Grid and Consumer Impact
5.4M L Water consumed training GPT-3 in Microsoft’s US data centres — including 700,000 litres on-site for cooling Li et al. 2023 · cited in Expert Assessment arxiv 2025
0.5 L Water used per every 20-50 ChatGPT queries — for cooling data centre hardware Multiple peer-reviewed studies · carboncredits.com April 2026
4.2–6.6B m³ Projected global AI water withdrawals per year by 2027 — 4-6× Denmark’s total annual water use Li et al. 2023 projection · arxiv Expert Assessment 2025
$720B Grid investment Goldman Sachs estimates may be needed through 2030 to support AI data centre load growth Goldman Sachs Research (primary)
+$18/mo Average residential electricity bill increase in western Maryland from data centre demand in PJM market (2025-26) Pew Research Center · October 2025
26% Virginia’s total state electricity that went to data centres in 2023 — the world’s densest data centre geography Pew Research Center · October 2025 · IEA

How Big Is AI’s Electricity Bill — and Is It Really Growing That Fast?

The IEA’s “Energy and AI” special report — published April 2025, the most comprehensive global assessment available, directly fetched for this article — opens with a number that is easy to underestimate: 415 terawatt-hours. That is how much electricity global data centres consumed in 2024. To contextualise it: Japan consumed approximately 945 TWh that year. That is the same number the IEA expects data centres to reach by 2030. At that point, a sector that barely existed at scale twenty years ago will consume as much electricity as the world’s third-largest economy does today.

The growth rate is what makes the IEA’s figure alarming. Data centre electricity has grown at 12% per year since 2017 — more than four times faster than total global electricity consumption. In 2025, it accelerated further: data centre electricity use surged 17%, with AI-focused centres growing even faster, according to the IEA’s April 2026 update. The IEA projects AI servers specifically to grow at 30% per year through 2030. Within the data centre total, AI’s share is rising from approximately 5-15% in recent years to a projected 35-50% by 2030. The underlying driver is not just more users. Inference — running AI models to answer queries — is 80-90% of total AI computing demand. Every time someone uses ChatGPT, Gemini, Copilot, or Grok, inference hardware runs in a data centre somewhere, consuming electricity and generating heat that requires water to cool.

The United States is the centre of this demand. US data centres accounted for 45% of global consumption in 2024, consuming 183 TWh — roughly equivalent to Pakistan’s entire national electricity demand. By 2030, the IEA projects this will grow by 130% to approximately 423 TWh. Per-capita data centre consumption in the US will reach over 1,200 kWh per year — roughly 10% of the average American household’s annual electricity use — entirely from running data centres that mostly serve digital services the household consumes.

How Much Does a Single AI Query Actually Cost in Energy — and Why Is the Number Confusing?

Few numbers in the AI energy debate have been as widely misquoted as the per-query energy cost. A figure of “2.9 watt-hours per ChatGPT query” circulated widely through 2024 and appeared in a Brookings Institution report as recently as April 2026. It was probably accurate for some use cases in earlier, less-efficient model versions — but it is not the current figure for a standard text query.

The most authoritative current figures come from official company disclosures. In June 2025, OpenAI CEO Sam Altman stated that an average ChatGPT query uses approximately 0.34 watt-hours. In August 2025, Google published detailed methodology showing that a median Gemini text prompt consumes 0.24 watt-hours and produces 0.03 grams of CO₂ equivalent. These are the only two companies to have published comparable data as of mid-2026 — Microsoft, Meta, Anthropic, Perplexity, and xAI had not disclosed per-query energy figures. At 0.24-0.34 Wh, a standard AI text query now costs approximately the same electricity as a conventional Google search. Per query, AI is not the environmental monster some coverage implied.

The nuance lies in two complications. First, reasoning models change the picture dramatically. Models like OpenAI’s o3, DeepSeek-R1, and similar deep-reasoning systems can consume 10 to 70 times more energy per prompt than a standard text model. The efficiency gap between the most and least efficient AI models spans over 200 times. Choosing a small model for a simple task versus a frontier reasoning model for the same task is, at scale, a meaningful sustainability decision. Second, scale overwhelms per-query efficiency. OpenAI reported approximately one billion ChatGPT queries per day as of December 2024. At 0.34 Wh per query, that alone equals 340 megawatt-hours per day — 124 gigawatt-hours per year — from a single application running only text responses. As AI agents, voice interfaces, and multimodal systems expand use cases, query volumes and per-query energy intensity are both rising.

⚡ The Jevons Paradox — Why Efficiency Doesn’t Reduce Consumption
Between 2015 and 2019, data centre workloads nearly tripled — but electricity consumption stayed roughly flat at around 200 TWh per year. Extraordinary efficiency gains in hardware (processors, cooling, software optimisation) fully offset demand growth. Since 2020, those gains have continued but have been overwhelmed by the sheer scale of AI adoption. The IEA’s April 2026 update confirmed that “power consumption per AI task is declining rapidly — at a rate unprecedented in energy history.” DeepSeek v3, trained for an estimated $5.5 million, outperforms GPT-4, which cost an estimated $100 million to train — an 18× efficiency gain in roughly two years. Yet total data centre electricity surged 17% in 2025 and is on track to double by 2030. This is a textbook case of the Jevons Paradox: when a technology becomes more efficient, consumption typically rises rather than falls, because lower cost per unit expands adoption faster than efficiency reduces per-unit consumption. AI is more efficient per query than it was two years ago; it is consuming far more electricity in aggregate. Source: Goldman Sachs Research · IEA April 2026 primary.

Why Are Tech Companies Spending $650 Billion on AI Infrastructure in One Year?

The scale of Big Tech’s AI infrastructure investment is without precedent in the history of corporate capital expenditure. Amazon plans approximately $200 billion in 2026 capital expenditure, most of it flowing into AWS data centres. Alphabet has guided $175-185 billion for 2026 — nearly doubling its 2025 commitment. Microsoft is running at a $145 billion annualised rate. Meta has earmarked $115-135 billion. Together, four companies are spending more on AI infrastructure in a single year than most countries spend on defence in a decade. The IEA confirmed that the capital expenditure of five large technology companies exceeded $400 billion in 2025 and is set to increase by a further 75% in 2026.

What is this money actually buying? A significant part is GPUs — the specialised processors that power AI training and inference, supplied almost entirely by NVIDIA at the frontier. But increasingly, the bottleneck is not chips. Approximately 40% of announced AI data centre projects face construction delays due to power infrastructure constraints, not chip supply. The constraint is megawatts: the ability to connect a new data centre to the electricity grid, and the ability of the grid to supply reliable, large-scale baseload power at the scale these facilities require. Goldman Sachs estimates that approximately $720 billion of grid investment through 2030 may be needed to support data centre demand growth. The $1.4 trillion grid overhaul underway across 51 US utilities is directly linked to this demand wave.

The investment-to-revenue gap is striking. AI services currently generate only about $25 billion in direct annual revenue — roughly 4% of the infrastructure being spent to support them. Google Cloud is the clearest bright spot, with revenue growing 48% year-on-year to $17.7 billion in Q4 2025. But the broader investment thesis requires AI to generate revenues at a scale that does not yet exist. Whether this investment produces returns proportional to its scale, or whether historians will judge 2025-2026 as the most expensive technology bet in corporate history, depends entirely on how AI revenue scales over the next five years.

Why Is AI Restarting Nuclear Power Plants — and What Does That Tell Us About the Energy Crisis?

The most dramatic evidence that AI’s energy demand is structurally reshaping global energy systems is the nuclear revival it is driving. In September 2024, Microsoft signed a $16 billion, 20-year agreement with Constellation Energy to restart Unit 1 of the Three Mile Island nuclear plant in Pennsylvania — a 835-megawatt reactor shut down in 2019 for economic reasons. This was the first restart of a closed US nuclear plant in history. The reason was simple: Microsoft needed large, reliable, carbon-free baseload power for its AI data centres, and nuclear was the only technology that could supply it at that scale without intermittency.

The nuclear-AI convergence has accelerated rapidly. Google committed 500 megawatts from Kairos Power’s small modular reactors — the first US corporate SMR fleet deal. Meta committed to up to 6.6 gigawatts of nuclear capacity across multiple partners including TerraPower, Oklo, Vistra, and Constellation, and contracted 10.24 gigawatts of clean energy in 2025, the most of any company globally. The global pipeline of conditional agreements between data centre operators and SMR projects grew from 25 gigawatts at the end of 2024 to 45 gigawatts by April 2026, according to the IEA update. Nuclear energy could meet up to 10% of data centre electricity demand by 2035, according to Deloitte analysis.

Big Tech collectively accounted for 43% of all clean energy power purchase agreements signed globally in 2024 — a concentration of clean energy procurement unprecedented in corporate history. PPA prices rose 35% in 2024 alone, driven by this surge. Google went further than any competitor: it acquired Intersect Power outright for $4.75 billion, giving itself in-house renewables development capability to build new generation in lockstep with data centre load. The IEA’s executive director Fatih Birol captured the dynamic precisely: “AI is still an energy taker — it is also becoming an energy maker, driving forward innovative solutions like next-generation nuclear reactors, flexible data centres and long-duration energy storage.”

⚛️ The Nuclear-AI Deal Pipeline — From 25 GW to 45 GW in 18 Months
The scale of nuclear agreements driven by AI data centre demand is extraordinary. At the end of 2024, conditional offtake agreements between data centre operators and SMR projects totalled 25 gigawatts globally. By April 2026 — 16 months later — that figure had grown to 45 gigawatts, according to the IEA. This pipeline, if delivered, would represent more new nuclear capacity than has been built anywhere in the world in the past two decades. The key deals include: Microsoft + Three Mile Island (835 MW, 2027 online, $16B PPA); Google + Kairos Power (500 MW SMR, first corporate SMR fleet deal); Meta + Vistra/TerraPower/Oklo/Constellation (up to 6.6 GW combined nuclear capacity, 2030-2035 timeline); Amazon + multiple SMR operators (agreements in place). Wood Mackenzie notes that the global SMR project pipeline reached 47 gigawatts at end of Q1 2026. The capital flowing into nuclear infrastructure because of AI demand will eventually create new baseload supply — but timelines extend to 2030-2035 and early offtake agreements are already spoken for. Source: IEA “Key Questions on Energy and AI” (April 16, 2026 · primary) · MarketScale (July 2026).

Does AI’s Energy Use Actually Threaten the Electricity Grid — and Who Pays?

The IEA is careful to contextualise data centre growth within the broader electricity demand picture. In its base case, data centres account for only 8% of global electricity demand growth between 2024 and 2030 — less than electric vehicles (responsible for 838 TWh of new demand), air conditioning (651 TWh), or industrial sectors (1,936 TWh). At 3% of global electricity consumption in 2030, data centres are a significant but not dominant driver of energy transition complexity in aggregate.

The aggregate picture, however, conceals extreme geographic concentration. Data centres, unlike electric vehicles, do not distribute their load across millions of households. They cluster in specific locations, creating intense, localised demand spikes that can destabilise regional grids. Virginia’s “Data Center Alley” in Loudoun County already consumed 26% of the state’s total electricity supply in 2023. A 2024 event in that cluster — a protection system failure — caused 60 of over 200 data centres to simultaneously disconnect from the grid, forcing the utility to rapidly adjust to a sudden change of hundreds of megawatts. This is the nature of data centre grid risk: not slow, manageable growth, but rapid, concentrated, technically demanding load addition in specific counties and regions.

Ordinary households are already paying part of the bill. In the PJM electricity market — stretching from Illinois to North Carolina and serving the densest data centre geography in the world — data centres contributed an estimated $9.3 billion in price increases in the 2025-26 capacity market. The resulting residential bill impact: approximately $18 per month extra in western Maryland and $16 per month in Ohio. A Carnegie Mellon University study estimated that data centres and cryptocurrency mining could drive an 8% increase in average US electricity bills by 2030, with increases potentially exceeding 25% in the highest-demand markets of central and northern Virginia. The energy cost of AI is not invisible to everyone — it is already showing up in monthly electricity bills for people who have never used a chatbot.

💧 Water: AI’s Other Hidden Resource Cost
AI’s energy bill has a water dimension that receives far less attention. Data centres cool their hardware using water — either in cooling towers where water evaporates, or in liquid cooling systems that draw from nearby freshwater sources. Training GPT-3 in Microsoft’s US data centres consumed an estimated 5.4 million litres of water, including 700,000 litres on-site for cooling (Li et al. 2023, cited in the Expert Assessment of AI Environmental Risks, arxiv 2025). Every 20 to 50 ChatGPT queries uses approximately half a litre of water. A peer-reviewed study (Jegham et al. 2025) estimated that generating a ten-page report with GPT-4 could require as much as 60 litres of water depending on infrastructure. Global AI-related water withdrawals could reach 4.2 to 6.6 billion cubic metres per year by 2027 — equivalent to four to six times Denmark’s total annual water consumption, or half the UK’s (Li et al. 2023 projection). Notably, industry disclosures vary dramatically in scope: Google reports that the median Gemini query uses just 0.26 mL of on-site water — but this excludes the water used off-site to generate the electricity powering the data centre. The true water footprint of AI is substantially higher than on-site figures suggest, particularly in regions where electricity comes from thermoelectric power plants that themselves consume large volumes of water for cooling. Sources: Li et al. 2023 · Jegham et al. 2025 · Expert Assessment arxiv 2512.11863 · Google sustainability disclosure.
Frequently Asked Questions
How much electricity does AI use globally?
Global data centres consumed approximately 415 terawatt-hours (TWh) of electricity in 2024 — about 1.5% of total global electricity consumption — according to the IEA “Energy and AI” special report (April 2025, primary, directly confirmed). This grew 17% in 2025, with AI-focused centres growing even faster (IEA April 2026 update). AI currently accounts for approximately 5-15% of data centre electricity but is projected to reach 35-50% by 2030. The IEA’s base case projects global data centre consumption will roughly double to 945 TWh by 2030. Sources: IEA “Energy and AI” (primary, April 2025) · IEA “Key Questions on Energy and AI” (primary, April 2026).
How much electricity does a ChatGPT query use?
According to OpenAI CEO Sam Altman (June 2025), an average ChatGPT query uses approximately 0.34 watt-hours of electricity — roughly the same as a conventional Google search (approximately 0.3 Wh). Google published methodology in August 2025 showing a median Gemini text prompt uses 0.24 Wh and produces 0.03 grams of CO₂ equivalent. These are the only two companies to have published per-query energy data as of mid-2026. However, reasoning models (such as OpenAI’s o3 or DeepSeek-R1) can consume 10-70 times more energy per prompt. At 1 billion queries per day (OpenAI, December 2024), even 0.34 Wh per query equals 340 megawatt-hours of electricity consumed daily by ChatGPT alone. Sources: Earth911 (March 2026) · Jegham et al. 2025 (peer-reviewed).
How much water does AI use?
AI data centres use water primarily for cooling hardware. Training GPT-3 in Microsoft’s US data centres consumed an estimated 5.4 million litres of water, including 700,000 litres on-site (Li et al. 2023). Every 20-50 ChatGPT queries uses approximately half a litre of water for cooling. Global AI-related water withdrawals could reach 4.2 to 6.6 billion cubic metres per year by 2027 — equivalent to four to six times Denmark’s total annual water consumption — according to projections by Li et al. 2023. Google reports its median Gemini query uses just 0.26 mL of on-site water, but this excludes water used off-site to generate the electricity powering the centre. Sources: Li et al. 2023 · Expert Assessment arxiv 2512.11863 (2025) · Jegham et al. 2025.
How much are tech companies spending on AI data centres?
The scale is unprecedented. In 2026, four companies alone are committing over $650 billion: Amazon (~$200B), Alphabet ($175-185B), Microsoft (~$145B annualised), and Meta ($115-135B). The IEA confirmed that five large tech companies’ capital expenditure exceeded $400 billion in 2025 and is set to increase by a further 75% in 2026. Global data centre investment in 2024 was approximately $500 billion — nearly double 2022 levels (IEA Executive Summary). In contrast, AI services currently generate only about $25 billion in direct annual revenue — approximately 4% of infrastructure spending. Sources: IEA primary (April 2026) · nextwavesinsight.com (June 2026) · investing.com (February 2026).
Why is Microsoft restarting Three Mile Island nuclear plant?
Microsoft signed a $16 billion, 20-year power purchase agreement with Constellation Energy to restart Three Mile Island Unit 1 in Pennsylvania — a 835-megawatt reactor closed in 2019 for economic reasons — making it the first restart of a closed US nuclear plant in history. The sole reason is AI data centre power demand: Microsoft needs large-scale, reliable, carbon-free baseload electricity for its data centres, and nuclear is the only technology capable of supplying it without intermittency. The unit is expected to come online in 2027. The global pipeline of conditional SMR agreements between data centres and nuclear projects grew from 25 GW to 45 GW between end-2024 and April 2026 (IEA). Sources: MarketScale (July 2026) · IEA April 2026 primary.
Is AI’s energy use bad for the climate?
In context: the IEA estimates data centre CO₂ emissions will reach approximately 1% of global CO₂ by 2030 in its base case — a significant but not dominant share of total emissions. Data centres account for only 8% of projected electricity demand growth between 2024 and 2030, well behind electric vehicles, air conditioning, and industrial electrification. However, AI data centres are among the few sectors where emissions are projected to rise rather than fall as the energy system decarbonises. Countervailing factor: IEA research finds AI could unlock up to 175 GW of additional transmission capacity through smart grid management — more than the entire increase in data centre power load to 2030. Whether AI is a net positive or negative for climate depends on whether clean energy supply scales to match its demand, and whether AI tools deployed in energy management generate larger emission reductions than the data centres themselves produce. Sources: IEA “Energy and AI” primary · Carbon Brief (September 2025).
Which US states are most affected by data centre electricity demand?
Virginia is the world’s most data-centre-dense geography and the most affected. Data centres consumed approximately 26% of Virginia’s total state electricity supply in 2023. Northern Virginia’s “Data Center Alley” in Loudoun County contains over 100 facilities representing more than 5 gigawatts of commissioned power. Other highly affected states include North Dakota (15% of electricity to data centres), Nebraska (12%), Iowa (11%), and Oregon (11%) (Pew Research, October 2025). In the PJM market covering Virginia, Maryland, and Ohio, data centre demand contributed $9.3 billion in price increases to the 2025-26 capacity market, translating to approximately $18/month extra for western Maryland households and $16/month in Ohio. A Carnegie Mellon University study projected data centre demand could drive electricity bill increases exceeding 25% in northern Virginia by 2030. Sources: Pew Research Center (October 2025) · arxiv.org/2509.07218v3.
How much did training GPT-4 cost in energy?
OpenAI has not publicly disclosed the energy cost of training GPT-4. Third-party research estimates the financial cost of training GPT-4 at approximately $100 million (IDC/marmelab.com, 2024). Training GPT-3 — a smaller predecessor — consumed an estimated 1,287 megawatt-hours (MWh) of electricity (various estimates). Anthropic stated internally that by 2027, training a single frontier AI model will require approximately five gigawatts (GW) of sustained power (cited in Brookings, April 2026, as an internal Anthropic estimate). By comparison, DeepSeek v3 — a highly capable model released in 2024 — was trained for an estimated $5.5 million, demonstrating that training efficiency has improved approximately 18-fold in roughly two years. Efficiency gains are real but total energy demand continues to grow due to the expansion in number and scale of models being trained. Sources: Brookings (April 2026) · marmelab.com (March 2025) · IDC 2024.
What is PUE and how efficient are AI data centres?
Power Usage Effectiveness (PUE) is the ratio of total data centre energy to the energy consumed by IT equipment alone. A PUE of 1.0 means all electricity goes to computing — an impossible ideal. A typical enterprise data centre has a PUE of 1.5-1.6, meaning 50-60% of electricity is overhead (cooling, lighting, power conversion). Modern large-scale hyperscale facilities achieve below 1.3. Google reports an average trailing PUE of 1.09 across its large-scale centres, with some sites operating at 1.06 (arxiv peer-reviewed paper, May 2026). Meta reports an average PUE of 1.08. Cooling accounts for 7-30% of total data centre electricity depending on facility type, according to the IEA primary. These efficiency gains have been significant — but have been insufficient to offset the raw growth in AI workloads. Sources: arxiv.org/2509.07218v3 (May 2026 peer-reviewed) · IEA “Energy and AI” primary.
Will AI’s energy demand get better or worse over time?
Both, simultaneously. Per-task efficiency is improving at a rate the IEA calls “unprecedented in energy history” (April 2026 update). DeepSeek v3 trained for $5.5 million outperforms GPT-4 which cost $100 million — an 18-fold efficiency gain in two years. Google’s Gemini now uses 0.24 Wh per query vs earlier estimates of 2.9 Wh — a 12× improvement. However, this is a textbook Jevons Paradox: lower cost per unit drives dramatically higher usage. AI agents, reasoning models, multimodal systems, and new use cases are expanding the number and intensity of AI interactions faster than efficiency gains reduce per-interaction consumption. The IEA’s base case projects data centre electricity to double by 2030 despite efficiency improvements. Whether total consumption stabilises depends on whether AI adoption velocity slows — which no current evidence suggests — or whether a breakthrough in model architecture fundamentally changes the energy equation. Sources: IEA “Key Questions on Energy and AI” (April 2026 primary) · Goldman Sachs Research.
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Macro Discovery

Sukh Dhaliwal

Sukh Dhaliwal is the founder of Macro Discovery, an independent digital publication covering AI, technology, science, future trends, and global innovation through visual storytelling and data-driven analysis.

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